Now that's what I call Agency Espresso 2024

Another year draws to a close.

Agency founders retreat to their sofas slightly dazed and ready to rest.

It’s been another ‘one of those years’ — but one in which green shoots of hope have sprouted.

2025 looks set for great things.

So make sure to take the time out to rest and recharge over Christmas, ready for a new year of adventure.

As is traditional, here’s a compilation album of this newsletter’s greatest hits of the year.

These are the editions founders told me were most useful or inspiring to them — and I think they could be good to review to prepare for next year:

Be a happier, wealthier owner

• Do up your agency so you love working in it now

• Your agency is an investment, not a cashpoint

• Your agency is an asset, not a job

Step up your leadership

• How to be a 10x founder

• The secret agency guru

• The rhythm section

• Some hard truths

Refresh your agency to be ready for success in 2025:

• Be the Agency From Ipanema

• 10x or 10%

• Look like the future

• Quiet confidence

• All the right notes

• Developing mastery

• The goalkeeper

• Lion taming

• A fresh start (such as a new calendar year, hint hint!)

Take some time to revisit these to spark your thinking for next year and give you a dose of inspiration for how to start 2025.

The series on Free Range Work we’re part way through will continue in the New Year.

Have a fantastic Christmas 🎄 — and here’s to an exciting 2025 of entrepreneurial adventure 🥂