The next level of agency leadership

As leaders of creative agencies, we can feel stuck on a relentless hamster wheel.

Winning new business, managing people, getting client work delivered, solving problems, and going around again.

But if it feels like that, it’s a wake-up call that we’re operating at leadership level one.

Leading the agency in doing what the agency does.

A more valuable and rewarding place to get to as a leaders is for us to step up a level.

Leading the design of the agency, so that the agency is then able to do what it does.

It’s a subtle change in how you think about your work.

But a revolutionary change to make.