In-depth research & thinking presented clearly for you — so when you have time to work ON your business, you can know what you want to do and how you want to do it.

Board Briefings:
Spur the thinking and debate of your agency board, helping you make meetings valuable.
Agency Senate Reports:
Insights from the Agency Senate, an invitation-only group of 100 experienced agency leaders who share their insights, opinions and experience on topics and trends that matter for agencies.
What Works:
What successful agencies do on a key topic. Stand on the shoulders of others.
Book Briefs:
Summaries of key books — plus how to actually apply the ideas in an agency.

Latest Board Briefs

Three women in a meeting sitting on chairs at a table

Diversity, Inclusion and Impact

This Board Briefing looks at the complex issues around equality and diversity in the workplace, discussing terminology, opportunity, with many practical actions.

Positioning for the recovery

This Board Briefing paper examines what agencies need to do to position the business for the post-Covid, post-Brexit recovery. Why do clients need your agency, and what sets you apart?

Latest Agency Senate Reports

Silhouette of road signage during golden hour

The Next 6 Months for Agencies

What's on the horizon for agencies in the next six months? We asked the members of the Agency Senate to look forward at the risks and opportunities ahead.

Latest What Works

People sitting on chairs around a table in a collaborative meeting

What Works: Agency Boards

What agencies can learn from fast-moving tech startups about having an effective and valuable board of directors to help steer the business.

What works: Certifications and accreditations

A detailed look at the role that certifications and accreditations have in both the operation and the public view of your agency, covering four areas: quality, ethics, environment, and people

What works: Case studies

All you need to know about case studies, with an in-depth look at what works — the why, what, and how of creating them and using them.

Latest Book Briefs

Woman in a red sweater reading Creativity, Inc., by Ed Catmull

Creativity, Inc., by Ed Catmull

In a creative business, what does it mean to manage well? Take a peak behind the management curtain at Pixar and find out what it takes to lead a high-profile business at the intersection of creativity and technology.

How Spies Think, by David Omand

What can agency leaders learn from spies? A review of 'How Spies Think' by David Omand, with practical guidance to turn words into action.
The book, Banking On It, by Anne Boden, on a garden wall with a cup of coffee and a pair of glasses

Banking On It, by Anne Boden

Both an autobiography and a business book, Banking On It is Anne Boden's story of how an idea about how banking could be done better grew into a disruptive new bank, Starling.