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Action
When you start work for your clients they want to feel a sense of superheroes swinging into action.
You’re there with your special powers, to save the day.
That means you need to be great not just at what you do, but how you go about doing it.
The way you launch new engagements, manage projects, communicate, collaborate, and more.
All of this needs to happen so smoothly and effectively that the clients learn to trust you.
Then you can do your very best work, on truly valuable things, and be well rewarded for it.
It also becomes your best driver for future sales — winning repeat business, upsells and referrals.