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Improve working life
A key part of why agencies are able to attract and retain talented creative people is that they’re a completely different experience of work.
That’s also what motivates many founders too. Happy days!
So it’s important to take that opportunity to create a better working life seriously.
You don’t have to do what textbooks and experts say businesses should do as they grow, in order to feel you are a ‘proper’ company.
You can follow your instincts, discuss with your team, experiment and develop what works for you.
There are a few important notes of caution though:
In this section
playbook
Survey your team
Design a set of questions you can ask every year to evaluate how you're doing in providing a great place to work.